Want to join Amazon or going to join it? If yes, you need to learn about Amazon’s leadership principles. These are not merely a piece of text but actually, the mantras behind Amazon becoming a powerhouse. In this guide, we’ll break down each one in plain talk with examples to help you get a grip on them and use them in your journey to success.
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16 Amazon’s Leadership Principles You Should Know
We have laid out the 16 Amazon leadership principles with a very simple description and a clear example to explain them. Hopefully, you can grasp each of them easily.
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1. Put Customers First
- Simple Speak: Make customers happy. Think about what they need and go the extra mile.
- Example: If a customer needs a product urgently, like yesterday, find a way to get it to them fast. Amazon puts customers first by making sure they’re always satisfied, even if it means delivering a package on a rocket!
2. Take Charge
- Simple Speak: Don’t wait; take control. Think about what’s best for everyone, not just yourself.
- Example: If there’s a problem at work, don’t point fingers. Own up to it and find a solution. Taking charge means stepping up, not stepping back, especially when the team faces challenges.
3. Be Creative and Keep It Simple
- Simple Speak: Come up with new ideas, but don’t make things complicated. Keep it easy to understand.
- Example: Imagine making a new game. It’s cool to add fun features, but make sure players can figure out how to play without needing a rocket science degree. Amazon gets creative with new services, but they keep it simple so everyone can use them without any headaches.
4. Make Smart Choices
- Simple Speak: Make good decisions most of the time.
- Example: If you’re deciding what movie to watch, think about what you’ll enjoy the most. At Amazon, leaders make smart choices like buying Whole Foods, a grocery store, to give customers more options.
5. Stay Curious
- Simple Speak: Never stop learning and stay curious about new ideas.
- Example: If you love playing with toys, stay curious about how they work. At Amazon, employees keep learning and trying new things, like coming up with better ways to deliver packages.
6. Hire and Grow the Best
- Simple Speak: Bring in talented people and help them get even better.
- Example: Imagine you have a team for a school project. You want to pick friends who are good at different things, like drawing or writing. At Amazon, leaders bring in talented people and help them grow, like turning someone good at drawing into a master artist.
7. Demand Excellence
- Simple Speak: Set high standards and always aim for quality.
- Example: When you play a game, you want to be excellent and win. At Amazon, leaders set high standards, like making sure the delivery of packages is excellent every time.
8. Think Big
- Simple Speak: Dream big and inspire others.
- Example: Pretend you’re building a sandcastle. Don’t just make a tiny one; think big and create a whole sand kingdom. At Amazon, leaders dream big, like launching Prime Video, a service where you can watch lots of cool shows and movies.
9. Act Fast
- Simple Speak: Take smart risks and make decisions quickly.
- Example: If you see a huge puddle on your way to school, decide quickly if you should jump over it or go around. At Amazon, they act fast, like trying new things to make sure customers are happy.
10. Be Frugal
Simple Speak: Do more with less and use resources wisely.
Example: Imagine you have a pizza. You don’t need to buy all the toppings in the world; just pick the ones you like. At Amazon, being frugal means using money wisely so they can try even more fun things, like delivering packages with drones.
11. Build Trust
Simple Speak: Gain trust by being honest and clear.
Example: If you promise your friend you’ll share your candy, do it! At Amazon, they build trust by being honest with customers, like making sure their personal information is super safe.
12. Dig Deep
Simple Speak: Get involved and solve problems at every level.
Example: Imagine playing hide and seek. Don’t just look on the surface; dig deep and check every hiding spot. At Amazon, leaders get involved in everything, making sure all problems are solved, not just the easy ones.
13. Be Strong, Disagree, Commit
Simple Speak: Respectfully disagree, but once a choice is made, commit to it.
Example: If you and your friend disagree about which game to play, discuss it, but once you choose one, commit to having fun. At Amazon, they disagree sometimes, but once a decision is made, everyone commits to making it work.
14. Deliver Results
Simple Speak: Focus on what’s important and do high-quality work on time.
Example: Think of your homework. Finish the most important parts first, like math, and make sure it’s all done on time. At Amazon, leaders deliver results by focusing on what’s important, like making sure packages arrive on time and in perfect shape.
15. Be the Best Employer
Simple Speak: Focus on making employees happy and be the best employer in the world.
Example: Imagine having a super cool boss who makes work fun and helps you grow. At Amazon, they aim to be the best employer by giving employees benefits, chances to grow, and a great work environment.
16. Success Comes with Responsibility
Simple Speak: Understand that your actions affect everyone, and try to create value for them.
Example: Think about planting a tree. It’s not just for you; it helps the whole world by giving oxygen. At Amazon, they understand that success comes with responsibility, like making sure they don’t harm the planet and helping others.
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Additional Information
Leadership Programs: Amazon invests in leadership programs, helping employees develop their leadership skills through resources and mentorship.
Feedback Matters: Amazon values continuous feedback. Leaders seek and provide constructive criticism to foster personal and professional growth.
Innovation Culture: Amazon promotes a culture of innovation, encouraging employees to approach challenges with a startup mindset.
Let’s Summarize Amazon’s Leadership Principles for Success
Mastering Amazon’s 16 Leadership Principles isn’t just about understanding them; it’s about living them. At Amazon, it’s about putting customers first and leading with responsibility and creativity. Making wise choices, fostering continuous learning, and demanding excellence. Thinking big, acting swiftly, embracing frugality, and building trust through transparency. Diving deep into problem-solving, respectfully disagreeing yet committing. Consistently delivering results and being an exemplary employer. Understanding that success comes with a responsibility to make a positive impact.
Team TechBeamers.